The Ultimate Thrive Themes vs OptimizePress Comparison: Which Is the Best for You?

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Making the decision between Thrive Themes and OptimizePress can be difficult.

Both platforms offer a lot of features and benefits, but which one is right for you?

In this article, we will compare Thrive Themes vs OptimizePress to help you make the best decision for your business.

We will discuss the features of each platform, as well as their benefits so that you can decide which platform is right for you.

Thrive Themes vs Optimizepress
TL; DR Summary

  • OptimizePress and Thrive Themes are the two major competitors in the industry.
  • Both of these WordPress page builders are easy to use and have a lot of free content available.
  • They allow you to create a website in just a few minutes.
  • Thrive Architect is the visual page builder from the Thrive Themes suite of WordPress tools.
  • The big difference between the two is that OptimizePress is expensive and does not have enough support for the customer, while Thrive Themes is cheaper and provides more support.

What do Thrive themes and OptimizePress offer their users?

Themes are the building blocks of websites. They contain the design and coding necessary to make your site look and function the way you want it to.

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The tool is one of the most popular theme providers. It offers hundreds of professionally designed themes for all types of websites and content management systems, like WordPress and Joomla.

It is a collection of premium WordPress theme templates. Each theme in the collection is designed and built by a team of professional designers and developers, ensuring that each template is up to industry standards and provides maximum flexibility for website owners. 

WordPress plugins like OptimizePress take the flexibility and control of building your website with a theme. It uses the power of the WordPress platform to build a website with a professional design and all the code needed to make it function the way you want it to.

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That gives you the ability to completely customize your website and make it look the way you want it to without the need to code or design anything. 

All you need to do is choose a theme and set up your site, and OptimizePress does the rest. You can have a professional classic site up and running in a matter of minutes, with all the bells and whistles you ever want, without knowing a lick of code.

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Understanding Thrive Suite (Formerly Thrive Themes Membership)

Thrive Themes used to be known as Thrive Suite, and it was initially known as a WordPress theme subscription service.

Through the WordPress theme subscription service, Thrive Themes provides access to an extensive library of premium WordPress themes including Thrive Apprentice to create membership sites designed and built by a team of professional designers and developers. 

The themes are built on the Genesis Framework, an award-winning, open-source WordPress platform that provides maximum customization and control for website owners.

The Genesis Framework makes it easy to add custom elements to your theme (called “theme options” in the Thrive Themes theme builder) to turn your website into a fully-fledged business or personal brand.

Thrive Themes offers three different membership plans to suit every website owner’s needs and budget.

The Starter and Business plans offer a limited number of free theme options, while the Pro plan gives you access to all free theme options and premium themes. 

The Business plan offers unlimited theme updates and support, while the Pro plan offers priority support.

All plans come with a free domain and a single-use coupon code for a 10% discount on any purchase made through the WordPress Theme Store.

Read Thrive Themes review here.

Core features

The most basic plan, the Starter plan, provides access to the Thrive Builder theme options, which allow you to build fully-custom websites with a drag-and-drop theme builder for your high converting landing pages.

You also have access to the Thrive Blog theme option that comes pre-packaged with a professional blog theme and Thrive content builder.

The Thrive themes page builder theme options let you build a website from the ground up, allowing you to create unique and personal websites.

All theme options are designed with maximum customization and control in mind, so you can build the website you want without limitations.

Here is a rundown of what you will get from thrive themes;

  • Unlimited color options for header, background, and accent color
  • Six header styles to choose from
  • 13 header design options
  • Choose from 1 pre-designed header layout or build your header from scratch 
  • Choose from 6 background colors for the header
  • Choose to display your email address or not, with support for custom email art
  • Choose from 3 different footer styles
  • Choose from 4 background colors for the footer
  • Choose to display social links or not, with support for custom link art
  • Choose from 3 different text color options for the social links
  • Choose from 3 other link color options for the social links

Support for products

Support for Thrive Themes and products can be accessed through a support center. The support center is a knowledge base and community forum for all.

It allows site owners to ask questions and receive support for installing and using the Thrive Themes Builder theme options. They can also build websites with the Thrive Themes Builder theme options. 

You can access the support center through the “Live Chat” button on the Thrive Themes Builder theme options page. The support center is available from Monday through Friday from 9 AM to 5 PM Pacific Time.

Speed of website and sales pages

Comparing thrive themes, your website will load significantly faster than a standard WordPress theme.

That is mainly based on the fact that the Builder theme options are built on a custom, stack-based template engine that is significantly faster than the standard WordPress template system. 

If you have never used a theme built on the Builder theme options, you should expect your website to load significantly faster.

Plans and pricing

Thrive Themes is one of the oldest and most well-known WordPress theme companies. They have thousands of users on their incredibly robust theme offerings. 

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They offer several different plans, ranging from a one-theme plan to a custom-built theme with unlimited revisions, features, and major third-party tools integrations. 

The Thrive themes suite pricing is fairly straightforward and transparent, with a one-time $ 299 fee for the one-theme plan and monthly $19.99 fees for each theme and all the features.

Landing Pages for WordPress

Is Thrive Themes Worth It?

The best value may be the Starter theme if you’re just getting started with Thrive themes. It’s very similar to the Builder theme, but the Builder theme comes with all the major plugins and elements you’ll need to get started building high-quality sites. 

However, the Starter theme is missing the Visual Composer plugin, so you’ll have to install it separately. The good news is that the Builder theme is incredibly easy to set up and customize with Thrive’s drag-and-drop builder.

Thrive Themes (Pros and Cons)

Thrive themes are well-supported and feature-rich. The themes are regularly updated with new and improved elements and functionality.

The builder in the theme is incredibly easy to use and can be further customized with ease. The pricing model is fair, with multiple packages to fit almost any budget.

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The biggest downside to Thrive themes is their limited customization options. The drag-and-drop Builder in the Builder theme allows for a lot of customization, but it’s not as extensive as what’s available in the OptimizePress builder.

If you’re looking for a more sophisticated theme design, you may be better off with a different solution. 

Thrive Themes Vs. Competitors

What are the main competitors to Thrive themes?

OptimizePress is a solid alternative if you’re looking for a drag-and-drop builder with more advanced theme customization options.

The OptimizePress builder is similar to the Builder in the Thrive theme. The most significant difference is that the landing page builder in the OptimizePress theme is not as easy to customize as the builder in the Builder theme.

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Understanding OptimizePress

When the internet was young and many people were still trying to figure it out, OptimizePress was the holy grail of marketing. Building a landing page required that you code the whole thing from scratch or use OptimizePress. 

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It has since seen a lot of changes and has gotten some solid competition from newer solutions. That said, OptimizePress 3.0 just came out, and it has come with a lot of updates that were much needed.

Does OptimizePress meet your current needs?

It is fair to say that this product meets the needs of many marketers today, and here’s why; OptimizePress is a drag-and-drop website builder. The primary purpose of the builder is to allow users to create professional-looking websites without having to code quickly. 

The builder comes with many pre-made website elements, but you can also upload your images, videos, and other media. You can also use the builder to create blog posts, eBooks, and different types of digital content.

It also comes with a suite of powerful plugins built in-house by the OptimizePress team. These plugins include Slider Revolution, Visual Composer, Ultimate Addons for WPBakery Page Builder, etc.

The theme comprises two parts: the core plugin and the child themes. The core plugin contains all the essential features for building an online store or blog website, while child themes allow users to add their design elements using CSS style.


Core Features 

OptimizePress comes with an extensive collection of powerful and unique features. It is a great marketing platform with pages already optimized for conversion.

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All their templates are mobile responsive, and it is pretty easy to build forms and connect your pages to your email service provider. Some of the essential features that you will get with the OptimizePress builder are: 

  • Unlimited pages and domains
  • Drag and drop page builder
  • Unlimited color options
  • Unlimited sidebars and widgets
  • Unlimited custom headers and footers 
  • Unlimited custom backgrounds
  • Unlimited custom widgets
  • Page builder templates
  • Page builder plugins
  • Unlimited sidebars and shortcodes
  • Unlimited color themes
  • Unlimited sliders
  • Scrolling galleries 
  • Custom widgets and much more

You can also add your custom features to the builder. In addition to the builder, you can use the theme to build your website. That makes it even easier for new marketers to build and publish their first website. 

OptimizePress works with your existing theme, allowing you to edit and manipulate sections of your site easily. You can adjust the layouts, and you have access to over 500 different fonts. 

Another great feature is the ability to access multiple templates across niches, and you can choose from a massive library of free Unsplash images.

Images aside, you can choose from more than 2000 icons to add further personalization to your chosen theme. 

Support for products

Support for OptimizePress builders and themes is available through email and online forums. You can submit feature requests through online forums. That means you get to be part of the community of people already using this platform and possibly hitting the same hurdles.

You can also get assistance using the builder or theme through the online tutorials and manuals. The tutorials make it easy for users to help themselves as they go. The support team is highly responsive and helpful if you cannot solve an issue on your own.

Speed of website

The website speed of OptimizePress is one of its significant advantages. The use of modern web technologies boosts speed.

Websites built using the OptimizePress builder load very quickly due to CDN (content delivery network). 

After doing performance tests and optimizing different website builders, it appeared that OptimizePress is one of the fastest website builders.

The plugin is still new in the market, but it has made its mark and is quickly rising to the top of the file in the industry. 

The website builder is developed by the same team that created the popular Builder, so you can be sure that it will provide you with the highest quality and performance.

The website builder is built on the free and powerful WordPress platform, so you do not need to worry about compatibility.


Plans and pricing

OptimizePress offers two main plans: a free and a paid plan. The free plan includes up to 10 pages, while the paid plan includes up to 100 pages.

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Both plans allow you to create a single site or a portfolio of sites. The paid plans also allow you to create a blog and add e-commerce to your site.

OptimizePress Pros and Cons 

The pros of this platform are that it is easy to use and has many features. The cons are that it is costly and does not have enough support for the customer.

OptimizePress is an all-in-one platform for website builders, developers, marketers, or anyone else needing a website.

It has an intuitive drag and drop interface, making it easy to create responsive websites. It also has excellent features such as a built-in blogging system, e-commerce functionality, and lead capture pages.

However, the downside of the platform is that it is expensive and doesn’t provide enough support for the customer.

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OptimizePress competitors 

There are several site builders available in the market today. Some of the most popular website builders include ThemeForest, Weebly, and Squarespace.

Each of these builders has its own set of pros and cons. If you want to build a site, then OptimizePress is a great platform to choose.

It has some great features for creating a website, but it is expensive and does not have enough support for the customer. The other top competitor in the industry is Thrive Themes.

It is also a drag and drop website builder but has many more features and is much cheaper than OptimizePress. Both these website builders are easy to use and have a lot of free content available, so it is worth checking out on them.

Is OptimizePress Worth it?

Yes, the tool is worth it.

Here is why; first, it is an excellent product for marketing and building landing pages. You don’t need any knowledge in coding, and you can quickly figure out how to edit any elements within your site. 

In addition to that, your website will have excellent speed, and you always have the support team willing and ready to answer any queries.

The online resources also prove helpful as it’s often easy to simply find solutions without waiting for support to get back to you.

Landing Pages for WordPress

OptimizePress vs Thrive Themes

The two major competitors in the industry are OptimizePress and Thrive Themes. Both of these website builders are easy to use and have a lot of free content available. 

These two products are similar in many ways. For starters, they are the perfect products for people who want to build a fast and responsive website without having to code. They also harbor plugins that you can use to improve and further customize your website.

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Both OptimizePress and Thrive Themes are powerful drag-and-drop website builders. They allow you to create a website in just a few minutes.  

The big difference between the two is that OptimizePress is expensive and does not have enough support for the customer. On the other hand, Thrive Themes is a much cheaper option and provides a lot more support to the customer.

Another difference between Thrive themes and OptimizePress is that Thrive Themes works with multiple plugins while OptimizePress only works under one.

Customer support is essential, especially if you are not a web designer. OptimizePress is relatively easy to use, but you can never downplay the benefit of an excellent support team.

Topics & Questions

Thrive Themes vs OptimizePress: Conclusion

As you can see, both these tools Thrive Themes and OptimizePress are great to help your business grow.

However, it is important to figure out which features will work best for you and your company. Additionally, consider the price; if you are just starting off, investing in a more expensive plan might not be the best option.

Start with the lowest plan and build it up as your business grows.

Have you tried either of these tools?

What has been your experience?

Affiliate Disclaimer: I hope you liked our Thrive Themes Vs OptimizaPress article. Please note that some of the links inside this article may be affiliate links . That means that if you click on one of the links and sign up, I may be compensated for it. If you do happen to click, we really appreciate it! Any money we make keeps this site running smoothly and allows us to keep writing these high-quality reviews.

Yogesh Saini

Yogesh Saini

I have been in the affiliate marketing industry for more than two years. I am an entrepreneur myself and know what it takes to be successful.
My goal is to show entrepreneurs how they can build a successful online business with my help, and teach them about the latest trends in digital marketing.

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My Rating: 4.8 out of 5

Why I Recommend It:

✅ Get access to an extensive library of premium WordPress themes
✅ Themes are designed and built by a team of professional designers and developers
✅ Themes are built on the Genesis Framework, an award-winning, open-source WordPress platform
✅ Easily add custom elements to your theme

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